KNOTs Research Approach
The Process
Sophisticated Surveying
KNOTs uses state-of-the art research methods to access a global online community of more than 17 million consumer respondents. We have access to most countries in Europe, Asia Pacific, North, Middle and South America.
Cost-effective, time-efficient and reliable, this approach enables us to provide reports and recommendations of the highest caliber. We can also provide offline research, conducting face-to-face and telephone interviews, depending on your specific needs.
Our research is always conducted in the local language, and translated into English by mother-tongue translators. Research data can be presented on a per-country basis or as regional / global overviews.
How it works
When a client asks us to conduct a survey, we work together to select the most appropriate research methodology. We then design the questionnaire / discussion guide and translate it into the necessary languages. Next we recruit and screen the target sample, and program and host the questionnaire. When we reach the required number of completed questionnaires, the data is collected and collated. We are often requested to handle the full scope of fieldwork, and in those cases, we will provide findings in the required format (Excel, PDF, HTML etc). Finally, we prepare an extensive report, with recommendations where requested.
The most significant aspect of the KNOTs Research methodology is that we create the survey according to your specific needs: all of the services we offer are tailored to match our clients' requirements.